Media’s Aggressive Fact Checking & What it Means For You

In the new, President Trump era, Aggressive Fact Checking is the new thing. You’d think it should have been all along, but that’s not the case.  I will tell you, having worked in news that it can be a high deadline, short attention span, quick turn-around situation.  For years I’ve felt that news has become […]

Energy Counts in Media Interviews

Here is a side by side example of great / high energy and low / almost non-existent energy. This just goes to show that energy and smiling counts. (Try to make it to the end.) One word answers?  Really?!! As a media trainer, I look for the fastest way to get people to “show up.” […]

Dealing with Crisis

Dealing with crisis situations is never fun.  It is a necessary evil and it may fall into your lap at any moment Are you prepared? Here are some of the first steps: Don’t Delay. When crisis strikes, you need to react or the story will own you. The media are story tellers. Jump in early […]