by Jess Todtfeld | Jul 31, 2018 | Marketing, Radio
If you own a business, want to be a speaker, or position yourself as a thought leader, we’ve all been told that you must have a book. How about a podcast? What do you think? Here are some of my thoughts. Add yours in the comments at the bottom....
by Jess Todtfeld | Jul 20, 2018 | Email Marketing, Marketing, Media Training, Pitching
Just returned from presenting a session on Be the Media: 10 New Media & Social Media Marketing Strategies at the National Speakers Association’s yearly conference Influence. This week’s video comes from that session. Leverage the power of the TV studio...
by Jess Todtfeld | Jun 28, 2018 | Blog, Marketing, PR Marketing
Imagine learning about YouTube when it first came out. Would you do a better job of using it as a tool to grow your audience, get more clients or customers, or simply drive more attention to what you are doing? This is what I discuss in this week’s video for my...
by Jess Todtfeld | Mar 14, 2017 | Blog, Jess Todtfeld Press, Marketing
Big shout out to Jill Schiefelbein who not only included me in a chapter of her new book, Dynamic Communication: 27 Strategies to Grow, Lead, & Manage Your Business … but also did video interviews. I like to lead by example. People sometimes ask me if they...
by Jess Todtfeld | Feb 7, 2017 | Marketing, Media Critique
According to an article in Ragan’s PR Daily, We might see Twitter’s demise in 2017. This was one of the 5 trends they focused on. My thought? No. There will still be Twitter in the next year. It is relevant to our Tweeter In Chief, Donald J. Trump....
by Jess Todtfeld | Feb 6, 2017 | Email Marketing, PR | Public Relations, PR Marketing
What is the Best Way to End an Email? Financial Review Put Together a Great Piece with Different Ways to End Your Emails. We all want emails that are effective. A portion of my business is training public relations companies on how to best break through to media, how...