Past Media Training Attendee Gives Strategies

Kathy Tuccaro, author of Dream Big! Overcoming a Lifetime of Trauma & Abuse That Led to Dreams of Success was an attendee of one of my recent media training workshops, specifically the Get the Most From the Summit Workshop program that precedes the National Publicity Summit in NYC. Kathy was interviewed by many many TV, Radio […]

Scaramucci Media Style? Should we Follow?

Anthony Scaramucci is the new White House communication director. Many people ask me if he is doing a good job and if they should model any of the techniques that Donald Trump uses. In this video, I will give you my thoughts and show you how you can communicate with power.   This is an […]

Media’s Aggressive Fact Checking & What it Means For You

In the new, President Trump era, Aggressive Fact Checking is the new thing. You’d think it should have been all along, but that’s not the case.  I will tell you, having worked in news that it can be a high deadline, short attention span, quick turn-around situation.  For years I’ve felt that news has become […]

Twitter’s Demise? Trends for 2017

According to an article in Ragan’s PR Daily, We might see Twitter’s demise in 2017. This was one of the 5 trends they focused on.  My thought?  No.  There will still be Twitter in the next year.  It is relevant to our Tweeter In Chief, Donald J. Trump.  During live events like the Super Bowl or […]

Energy Counts in Media Interviews

Here is a side by side example of great / high energy and low / almost non-existent energy. This just goes to show that energy and smiling counts. (Try to make it to the end.) One word answers?  Really?!! As a media trainer, I look for the fastest way to get people to “show up.” […]

Worst News Stories of 2014?

Mother Jones released it’s “Worst News Stories” of the year article. Check out some of the videos in the piece.  What do you think?   The Worst Segments That Appeared on Cable News in 2014 Or, the year in Don Lemon. -By Sam Brodey – Tuesday, Dec. 23rd 2014 In 2014, it was hard to […]