So many media trainers talk about what to do when you encounter a reporter. In the 2000′s, YOU can be the media. Check out today’s lesson: Bonus content: Media as Marketing Media can be powerful marketing. Why Most Media Trainers Don’t Cover This Unfortunately, this is still off the radar for many. Traditionally, media […]
posted on January 16, 2018 by
Don’t Over-Complicate (Media Interviews)
Don’t over complicate when doing media interviews. Easier said than done? For some of you, no big deal. For others, it is too easy to go into instructional mode and to want to show the world what you know. Watch this video to hear more: Below is an excerpt from the #1 International Best Seller, Media Secrets: […]
posted on January 16, 2018 by
The Mind of the Media: What They Are Thinking
Ever wonder what the media is really thinking when they’re interviewing you? Are they out to get you? Are they trying to trip you up? I used to be a member of the new media. Check out this week’s short video lesson: The Mind of the Media: What They’re Thinking and Secrets to What They […]
posted on January 15, 2018 by
Media Interviews: Practice Smarter Not Harder
Media Interviews should be looked at strategically. I get asked all the time how people can practice faster. Many people say they’ll spend a half a day or more practicing. This sounds overly optimistic. If you have a media interview and would like tips on how to practice smarter not harder, watch the video below: […]
posted on January 15, 2018 by
You Must Watch This Video – Best Media Training Trick
This, by far, is one of the most important media interview secrets. Once you start to look, sound, and feel better during interviews, you’ll want to deploy this tactic. Watch! “Call to Action” Definition A call or instruction to the audience to provoke a specific response. Calling people to act in some way, ideally right now. Examples: […]
posted on January 15, 2018 by
Setting the Bar – Media Interviews
Where do you set the bar when approaching media interviews? It might not be where you thought it was. Don’t over-complicate Many other media interview authors and experts tend to make the idea of “media training” or “media consulting” complicated. My job for you is to constantly simplify the process. Your job is the same. Decide […]
posted on January 15, 2018 by
Body Language – All You Really Need to Do
In this short video I bottom line what you have to do to look great. Now you can stop worrying about that and focus on what messages you want to include. What You’ve Heard From Other People When I work with everyone from CEOs and high-level executives to U.N. officials to experts and authors, many […]
posted on December 4, 2017 by
How to Amplify Your Message and Get Paid as a Speaker
Recent Interviews – I was recently featured on Ken Rochon’s podcast, Amplified. We talked about How you can get paid to speak. This is all in conjunction with my latest project, Magnetic Speaker … a 3-day Master Class on How to Start and Maintain a Speaking Business. There is also a Magnetic Speaker Blueprint where you […]
posted on October 3, 2017 by
Be Unstoppable!
Thank you to the folks at RiseSmart, who help people who have been laid off from their jobs. They asked me to speak to their clients about communication, getting publicity, and being a business. It was an honor and pleasure to serve. Check out this follow-up from one of their chief reps:
posted on July 28, 2017 by
Scaramucci Media Style? Should we Follow?
Anthony Scaramucci is the new White House communication director. Many people ask me if he is doing a good job and if they should model any of the techniques that Donald Trump uses. In this video, I will give you my thoughts and show you how you can communicate with power. This is an […]