by Jess Todtfeld | Jan 27, 2023 | Media Training
Media training has become an essential tool for individuals and organizations looking to effectively communicate with the public. Whether you are a business owner, a public figure, or a spokesperson, understanding how to handle media interactions can be the difference...
by Jess Todtfeld | May 29, 2019 | Blog, Media Training, PR | Public Relations
Here’s a great post from Adweek Magazine The journalism category includes many jobs, and a reporter is someone who writes stories for a living but doesn’t necessarily how to master the other needs of the news industry (e.g., editing, production, publishing,...
by Jess Todtfeld | Apr 21, 2019 | Media Training, Radio, Tips
Here are the most essential radio interview tips brought to you from Jess Todtfeld, CSP. Jess is a global leader in media training, in the United States and Internationally The 17 Most Essential Radio Interview Tips This was taken from the Book Media Secrets –...
by Jess Todtfeld | Jul 20, 2018 | Email Marketing, Marketing, Media Training, Pitching
Just returned from presenting a session on Be the Media: 10 New Media & Social Media Marketing Strategies at the National Speakers Association’s yearly conference Influence. This week’s video comes from that session. Leverage the power of the TV studio...
by Jess Todtfeld | Jun 22, 2018 | Media Training
Good news… We can do better. Check out this week’s video: The following is an excerpt from the book Media Secrets: A Media Training Crash Course A New Take on PLUGing Traditionally, the plug is the product mention by the interviewer or interviewee....
by Jess Todtfeld | Jun 14, 2018 | Blog, Media Training
You know what they say… practice makes perfect. When it comes to media interviews, most people never practice. After doing an actual interview, they realize they are finally warmed up and wish the’d have said a few extra things. Here is the best way to...
