When Emailing the Media…

What is the Best Way to End an Email? Financial Review Put Together a Great Piece with Different Ways to End Your Emails. We all want emails that are effective. A portion of my business is training public relations companies on how to best break through to media, how to get them to open more […]

Public Relations / Publicists and Communications Pros Strategy Session (Click Play)

Every so often I like to do a strategy call with people I’m connected to on social media, my lists, etc.  If you are a public relations or communications pro, this is for you. Some really great content came out of this one.  Take a listen…      

PR Marketing Insider Videos

 A couple of years ago I set a Guinness Record for Most Interviews given in 24 hours  (112.)  It came about on a whim as a PR friend of mine said “You’re the media guy… I hope you promote your next book bigger than anyone else.”  Next thing I knew, my co-author and I were […]