Guinness World Record Holder  ·  Former NBC, ABC & FOX Producer  ·  20+ Years Training Executives Book a call →
About Jess Todtfeld

The media trainer authors, speakers, and thought leaders use to make every appearance count.

Jess Todtfeld spent 13 years as a television producer at NBC, ABC, and FOX — the person who decided which authors and experts got booked, which came back, and which never got a second call. He has since trained hundreds of authors, keynote speakers, coaches, and subject-matter experts to pitch confidently, deliver sharply, and build the kind of media presence that drives book sales, speaking engagements, and consulting work.

Guinness World Record Holder CSP: Top 1% of Speakers Globally Author of Media Secrets Former NBC · ABC · FOX Producer
Work with Jess
Jess Todtfeld, Media Trainer
🏆
112
Guinness World Record
Most Media Interviews in 24 Hours
June 2009 · full story
20+
Years training senior executives
13
Years producing NBC, ABC & FOX Television
500+
Customized programs for executives and teams
Client results

What Authors, Speakers, and Thought Leaders say about working with Jess

Jess really helped me refine my on camera appearance and presentation of facts so that the audience saw me as credible, knowledgeable, and personable. I have appeared on numerous TV and radio programs — some local, some national, and some international. Because of the training and attention to details Jess stressed during training I have even landed an interview on one of the largest national Christian TV programs, the 700 Club. The results I've gotten from that two day training session have been absolutely amazing!
Brian MackertAuthor
Jess is an absolute professional and an expert in media. He was instrumental in helping me get onto FOX News and coached me along the way. Jess is a people person and will go out of his way to be there when you need him. I trust him and consider him a real wingman.
Waldo Waldman, MBA, CSP, CPAESpeaker Hall of Fame Inductee, NY Times Bestselling Author
He put me at ease as a novice. When I finished working with Jess, I felt like a pro and ended up doing a recurring TV spot for a local network news station and numerous radio interviews. I have recommended him to several friends who have also had great results.
Virginia "Ginny" ClarkeConscious Leadership Expert and Executive Coach
Jess and Jo were great! Within 1 year, I was able to do 8 TV news segments and also got featured in several print media outlets. I highly recommend his services.
Alice FongHealth and Wellness Professional
The background

Why executives trust Jess — and not just any media coach

Most media trainers were never in the room where it happens. Jess was. For 13 years, he worked as a television producer and booker at NBC, ABC, and FOX Television — the person deciding which guests made air, which messages landed, and which executives came across as credible under pressure.

That background shapes everything about how Jess trains. He doesn't teach theory. He teaches what actually works in front of a camera, a reporter, or a room full of skeptical stakeholders, because he's spent years on the other side of the lens deciding who gets the benefit of the doubt.

"The goal isn't to make you sound polished. It's to make you sound like yourself, at your best, under pressure."

In June 2009, Jess helped set a Guinness World Record for most media interviews given in 24 hours — 112 radio interviews in a single day. It wasn't a stunt. It was a demonstration: mastering the art of delivering a sharp, credible message in any format, any context, repeatedly, without losing clarity or composure. Read the full story behind the record.

Jess holds the Certified Speaking Professional (CSP) designation, placing him in the top 1% of professional speakers worldwide. He is the author of multiple books on media and communication, including the international bestseller Media Secrets: A Media Training Crash Course.

HSP: High Stakes Presenter Methodology

How Jess trains — and why it works

Every program Jess delivers is built around one belief: communication under pressure is a skill, not a talent. It can be learned, practiced, and owned by anyone willing to work at it.

The approach is practical from minute one. No lengthy theory sessions. No generic frameworks that could apply to any industry. Every tool is tested against real scenarios your team will actually face.

  • 01

    Diagnose first

    Every engagement starts with understanding your specific situation: the interview, the audience, the risk, the message. Nothing is generic.

  • 02

    Build the message architecture

    Jess's proprietary Sound Bite System gives executives a repeatable framework for structuring any answer under any conditions.

  • 03

    Practice under pressure

    Real exercises with hostile questions, off-topic pivots, and camera situations that mirror what your executives will actually face.

  • 04

    Walk away ready

    Every participant leaves with specific, personalized talking points and a set of tools they can use immediately, not someday.

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