Media Interviews: Practice Smarter Not Harder

Media Interviews should be looked at strategically. I get asked all the time how people can practice faster. Many people say they’ll spend a half a day or more practicing. This sounds overly optimistic.

If you have a media interview and would like tips on how to practice smarter not harder, watch the video below:

Looking the Part (Then feeling it, too)

How do you Look relaxed, comfortable, and confident?

There is a huge disconnect between the way an interview feels and the way it looks. Because of this, you might end with a completely different perception of what happened. Fortunately, there is an easy way to climb outside of your body and have a more objective view of what happened. I am talking about video recording yourself and watching it. This allows you to see what is happening, and keep making adjustments towards making it look better.

If you are truly interested in looking and sounding great during your interview, you must practice with a video camera.


This is the only way for you to quickly and objectively course correct. This is the only way for you to start to see yourself the way the rest of the world sees you.

This can’t happen by talking to yourself in the mirror.

This can’t happen by just thinking about what you should do.

An athlete would never just sit and think about competing. They have to get out in a “real” situation for “practice” to work.

By the way, this technique is important whether we’re talking about

• TV interviews

• Radio interviews

• Print interviews

• Internet media interviews

The data you learn from using a video camera is golden.

This gold will pay off in how much faster you’ll improve.


NOTE: When you view the first few practice takes, you may not like them. That’s fine; You should be glad that you made some mistakes when there was no pressure and when it didn’t count.  Step one is practicing so you look relaxed, comfortable, and confident.

Practice (on camera) LOOKING like you are confident and comfortable.


Many of you have heard the phrase “Fake it ‘till you make it.”

Forget “Fake it ‘till you make it.” I say:



About Jess Todtfeld

Jess Todtfeld has been a TV producer, reporter, host. He is currently President of Success In Media, Inc. providing media training and presentation training to Fortune 500 companies, the U.N., Celebrities, experts and authors.

Jess puts himself in the hot seat as well. He has appeared on ABC, NBC, FOX, CBS, MTV, BBC, CNN and FOX News. He set a Guinness Record for being interviewed the most times in 24 hours ... 112. Need a Speaker for an Upcoming Conference or Convention?
Watch Jess' work as a speaker:

Speak Your Mind

HTML tags are not allowed.