Hey there, Communication Pros— We know the tried-and-true strategies still matter. Press releases, news conferences, and good relationships with local media are key tools in your toolbox. But in today’s media landscape, new opportunities are popping up in places you...
Opportunity is knocking… The Opportunity for Organizations to Become Their Own Media in the Face of Traditional Media’s Decline The landscape of media and journalism is undergoing a profound transformation. Traditional media outlets, once the bastions of...
Renée Rapp’s ‘lack’ of media training exposes much larger issue – The Post – Athens The Post – Athens What does the criticism that Renée Rapp is receiving say about what society deems acceptable? Is it a lack of media training, or...
In the high-stakes world of corporate leadership, a CEO’s words can move markets, shape public perception, and influence the future of their company. However, when media interviews go awry, the fallout can be severe. By examining real-world case studies, we can...
In the ever changing world of media, mastering the art of communication is crucial. Media training equips individuals and organizations (you) with the skills needed to effectively convey your message, handle interviews, and manage public perception. Understanding the...
In today’s interconnected world, the relationship between leaders and their audiences has transformed dramatically. Gone are the days when organizational news would follow a predictable cycle and reach the audience through a handful of channels. The digital age...