Media Training – Know Your Audience

Media Training – Know Your Audience

How important is it for us to take the audience into account when doing media interviews? Pretty important. Watch: Media Training Value You may notice that I keep stressing this. Being someone who is known for always delivering value is something that will help you...
Be Someone the Media Loves

Be Someone the Media Loves

Be Someone the Media Loves.  What does the media want? What would make you the best media guest? Watch the video above to find out.   Once they love you, you can move to converting interviews… CONVERSION IS WHERE THE ROI IS. Let’s look at your ROI, your...
Leverage Every Media Interview

Leverage Every Media Interview

Media Interviews… Make sure to leverage every media interview opportunity. -This excerpt was taken from the #1 International Best Seller, Media Secrets: A Media Training Crash Course -Here is the link I reference in the video above. Leverage Leveraging...
The Power of Makeup

The Power of Makeup

MAKEUP The big rule on TV makeup is this . . . If you can’t tell it’s there, then it was applied correctly. As I said earlier in the book, this is exactly the way I feel about media training techniques. If the audience notices and are commenting on it, there is a...