Leverage Every Media Interview

Media Interviews… Make sure to leverage every media interview opportunity. –This excerpt was taken from the #1 International Best Seller, Media Secrets: A Media Training Crash Course –Here is the link I reference in the video above. Leverage Leveraging interviews means multiplying its effect. In the “old” days, when someone would go on a show […]

The Power of Makeup

MAKEUP The big rule on TV makeup is this . . . If you can’t tell it’s there, then it was applied correctly. As I said earlier in the book, this is exactly the way I feel about media training techniques. If the audience notices and are commenting on it, there is a disconnect. This […]

What Media Training Really Is …

Media Training is more than you think it is. It’s not just about body language.  It’s so much more. In this video, you’ll hear my view on media training and what it means in the 2000’s.  When speaking to the media, you must have more than just pretty body language.  The media and the audience need […]

Energy Counts in Media Interviews

Here is a side by side example of great / high energy and low / almost non-existent energy. This just goes to show that energy and smiling counts. (Try to make it to the end.) One word answers?  Really?!! As a media trainer, I look for the fastest way to get people to “show up.” […]

Is Your Voice Good Enough?

Many people wonder about this when I work with them.  The good news is that 98 percent of the people I meet don’t have any major issues.  Most issues are small and with minor tweaking can sound great. Below I talk about why our voices bother us, I talk about the art of the pause, […]