Plugging Sometimes Feels Inauthentic

Plugging Sometimes Feels Inauthentic

Good news… We can do better.  Check out this week’s video:   The following is an excerpt from the book Media Secrets: A Media Training Crash Course A New Take on PLUGing Traditionally, the plug is the product mention by the interviewer or interviewee....
Clichés are Good! … for media interviews

Clichés are Good! … for media interviews

I know this sounds very counter-intuitive but stay with me on this one.  Journalist love to quote other people using clichés.  Did I lose you yet? Ok. This is something that will help you with media interviews. It’s a big aha in media training sessions.  Just...
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JT
Jess Todtfeld
Your Training Coach
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