by Jess Todtfeld | Feb 6, 2023 | AI, ChatGPT, LaMDA, PR | Public Relations, PR Marketing
ChatGPT, OpenAI and now Google’s Bard (built on their LaMDA framework) have changed the world overnight. This includes the work of public relations (PR) practitioners. Many of you know I have a Guinness Record for publicity. I got to thinking… how could...
by Jess Todtfeld | Feb 2, 2023 | PR | Public Relations, PR Marketing
ChatGPT for Public Relations. Here is the link to get it at a special price! You heard me on the Public Relations Review Podcast with host Peter Woolfolk. Happy to share this amazing tool at more than 80% off using the link above. And … check out Peter’s...
by Jess Todtfeld | Feb 7, 2017 | Marketing, Media Critique
According to an article in Ragan’s PR Daily, We might see Twitter’s demise in 2017. This was one of the 5 trends they focused on. My thought? No. There will still be Twitter in the next year. It is relevant to our Tweeter In Chief, Donald J. Trump....
by Jess Todtfeld | Feb 6, 2017 | Email Marketing, PR | Public Relations, PR Marketing
What is the Best Way to End an Email? Financial Review Put Together a Great Piece with Different Ways to End Your Emails. We all want emails that are effective. A portion of my business is training public relations companies on how to best break through to media, how...
by Jess Todtfeld | Oct 17, 2016 | Blog, Media Training, PR | Public Relations
The following is an excerpt from the new book “Media Secrets: A Media Training Crash Course Navigating the waters of the media continues to change—and at record pace Media training used to be focused on what a reporter asked you. Now it can be anyone who...